Want Endless Leads?? Use Attraction Marketing Techniques
Continue On To Discover The Secret Of Getting People To Buy From You!!
On the internet these days all we see is people selling selling selling right in front of our eyes. It seems that network marketers have a fascination of just pumping products in front of our faces hoping we will buy. While this could work from time to time, it is not the answer these days.
People use the internet to source information, thats just what we do. Most of the time we are either surfing the social media sites like Facebook, Myspace and Twitter, or we are educating ourselves on whatever it is we are wanting to know at that place and time.
When you are looking for ways to attract leads to your website, and you might whack into the google search bar “how do i get leads to my site” for example……Then you will find you are bombarded by results on some awesome software, or someone claiming they can give you free leads or cheap leads directly to your inbox……Its not what you want you are looking for information on how to get leads, not wanting to be sold on some crappy scheme to buy leads, that you don’t know where the hell they have come from. There is a clever quote which goes like this:
“Nobody who bought a drill actually wanted a drill. They wanted a hole. Therefore, if you want to sell drills, you should advertise information about making holes-NOT information about drills”.-Perry Marshall
Now before going on, I want you to read that a few times until it really hits you. I know it took me a few times!!!!
Ok, now you will realise people want a solution to their problem, and that’s it that is all they want. People are less likely to be attracted to you if you come right out of the gate selling the drill, but if you provide quality information on how to make a hole, but incorporate the drill sale into your information it becomes a whole different story, I hope you can see where I am going with this.
Everyone just loves the solution, even though they know they need a drill anyway. I guess we just warm them up to it in a way…..
I know this article may seem far to basic, but I tell you it has transformed my business like you couldn’t believe. I was once a newbie at came right out there selling the drill, and I didnt really get anywhere. These days I give people a solution to their problems, and sell them the drill too.
Go ahead now, and make sure this is part of your overall marketing strategies, and you will see the difference.
Learn more about Article Marketing Strategies. Stop by Tim Riley’s site where you can find out all about Article Marketing and what it can do for you.
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