Maximizing Your Article Marketing – Get on the First Page of Google and Stay On It!
If you are trying to use article marketing for SEO, you most likely know the fundamentals of SEO. Except for those of you absolutely new to article marketing here is a simplified way to view it.
Article Marketing for SEO starts and ends with back-links!
Google and other search sites will rank the final results that come up in a search based mostly on how strongly related they suspect the site is to the search term. A lot of back-links to your article or site will make the search websites view you as more well-liked and an authority on the subject. Thus those with the most backlinks will often win.
Now there’s a lot that goes into SEO, and this is a simplified way of having a look at it, but when article marketing for SEO you really need to concentrate on getting lots of backlinks over the course of time from different places.
Most individuals use 1 or 2 article marketing tools to make this simple. You submit your article (typically modified or “spun” so it’s not just copying the same version) to a blog network or article catalog submission service. You ensure the article is keyterm centered and you back-link to your original article. The anchor text (or blue highlighted text) for the link ought to be the keyword you are trying to rank. If this all seems like Greek to you go read the easy affordable link building method article to better understand the final system.
This is where article marketing for SEO stops for most individuals. But they leave themselves at a Big disadvantage.
Nearly all blog networks and article directory sites allow for 2 links in the resources box of your article. Most folks use this second link to send people to their squeeze page or merely as a general link for their blog. This is a Massive mistake.
You see blog articles won’t rank forever! The longer it’s been since they generated backlinks the less certain they’re to rank on Google! But you can stay on the first page by making one straightforward tweak.
I am now thrashing many “gurus” in my field for extraordinarily competitive keywords, and I do this using the power of the second back link. When you use your 2nd back link in your article promotion for either a capture page or a general site you are wasting it. The majority of your submission articles go to sites that are not likely to rank on google, so it is a minimum quantity of traffic going to those articles. Don’t use them to send people to a random page. Use your new articles to keep your other articles at a high rank.
I ALWAYS use the second back link to retarget a keyword I’ve already targeted. Hence when I author an article where the readers would also get value out of reading the “How to Blog Tutorial” I put in a link to that article using the keyword as anchor text. The first back link goes to the keyword targeted in the current article, and the second back link goes to a keyword focused in an older article (and links to that original article).
This gives me MORE backlinks than the competitors (who are typically only building links to each article once). It also helps Google see my site as an authority as there are backlinks built OVERTIME, not just right after the article comes out.
Using this easy article marketing for SEO technique I have seen my results skyrocket.I’m ranking easier and it enables me to target keywords that are competitive, that will lead to more traffic!
Enroll in the Lead generation bootcamp, it’ll show in detail how to use article marketing to build traffic to your website. It is designed for network marketers, but teaches article marketing for SEO that can be applied to any niche
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